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E-Square Consultancy
E-Square Consultancy 201301026038 (1055868-X)
Onesync AI SSM
PENGUNJUNG
Jenis Perniagaan:

Pendidikan Perkhidmatan

Johor,Johor Bahru (JB) - BA (HONS) In Marketing Management with a specialism in Digital Marketing | Asia Pacific University APU

13-Oct-2025

Product Specifications
Province/City Kuala Lumpur
Language for Teaching English
Course Start Date Mar
Course Start Date Jul
Course Start Date Sept
Course Start Date Nov
Course Degree
Country Malaysia
Annual Course Fees Between RM 20k - 40k
BA (HONS) In Marketing Management with a specialism in Digital Marketing Asia Pacific University APU
Duration
3 years
Mode
Physical
Campus
Kuala Lumpur
Medium
English
Intake
Mar, Jul, Sep, Nov

Is this course suitable for you?

Step 1
Check Entry Requirements
Review the academic qualifications needed for this course.
Step 2
Select scholarship and PTPTN
Step 3
Net Fees After Scholarship
Calculate your actual payable fees after scholarships and loans.
Step 4
Choose the Best Option
Compare courses and fees from other institutions, covering over 40 institutions and 100+ scholarships.

Student Type

Domestic Student
Malaysian Citizen
International Student
Non-Malaysian Citizen

Am I eligible?

UEC
5Bs, Pass in Mathematics and English
A-Level
2D, Pass English & Mathematics at SPM/O-level
STPM
2C, Pass English & Mathematics at SPM
IB
Contact Us
OSSD/CIMP
Contact Us

Select Scholarship

Merit Scholarships

PTPTN Loan Selection

Maximum
Household income < RM 4,000
75%
Household income < RM 8,000
50%
Household income > RM 8,000

E-Square Waiver

E-Square Waiver
RM 500

Fee Breakdown

Tuition Fee
RM 99,800
Application Fee
RM 800
Library Deposit
RM 500
Scholarship
- RM 0
PTPTN Loan
- RM 0
Voucher
- RM 0
Total Payable
RM 101,100
Benefits via E-Square Application:
  • Scholarship up to RM 0
  • Voucher: RM 0

Course Structure

Degree Level 1
  • Introduction to Management
  • Accounting Skills
  • Business and Communications Skills
  • Business Economics
  • Business Law
  • Digital Thinking and Innovation
  • Fundamentals of Entrepreneurship
  • Marketing
  • People Management
  • Quantitative Skills
Degree Level 2
  • Common Modules:
  • Business Ethics and Governance
  • Innovation Process
  • International Culture and Communications
  • Business Research Methods
  • Specialised Modules:
  • E-Commerce
  • B2B Marketing
  • Delivering Customer Value
  • Consumer Behaviour
  • Marketing Intelligence and Research
  • Digital Marketing
  • Social Media and Communication
  • Creative Copywriting
  • Elective Modules (Choose 1):
  • Managing Finance OR Financial Management
  • Internship (16 weeks)
Degree Level 3
  • Specialised Modules:
  • Brand Management
  • Building Customer Relationship
  • Global Marketing
  • Integrated Marketing Communications
  • Venture Building
  • Digital Strategy and Analytics
  • Investigations in Marketing Management
  • Marketing Decision Making
  • Marketing Management Project
  • Strategic Marketing Planning
  • Behavioural Science & Marketing Analytics
  • Enabling Technologies for Digital Marketing
  • MQA Compulsory Subjects:
  • Appreciation of Ethics and Civilisation (M'sian Students)
  • Malay Communication Language (Int'l Students)
  • Philosophy and Current Issues
  • Workplace Professional Skills
  • Integrity and Anti-corruption
  • Co-Curriculum

Future Career Prospects

Main Directions
  • Digital Marketing Manager
  • Social Media Manager
  • SEO/SEM Specialist
  • Content Marketing Strategist
  • E-commerce Marketing Manager
  • Performance Marketing Analyst
  • Marketing Automation Specialist
What to do next?
Already Applied?
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Pejabat Utama

E-Square Consultancy 201301026038 (1055868-X)
121B, Jalan Sri Pelangi, Taman Pelangi, 80400 Johor Bahru, Johor, Malaysia.

Tel:
H/p:

Emel:
Laman Web: https://www.e-square.com.my
Laman Web: https://e-square.newpages.com.my/
Laman Web: https://e-square.onesync.my/

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  • US 7956
  • MY 6867
  • AR 3465
  • VN 3036
  • MX 2175
  • GB 2136
  • CN 1869
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